A Lack of Ladies: Creators, Characters, And Readers
“You have a generation of girls who have grown up with this stuff and view it as a natural part of culture. You’ve had three ‘Spider-Man’ movies and ‘X-Men’ movies since they’ve been growing up. You’ve had ‘Harry Potter’ books and movies. And this generation has gotten it in a more concentrated level than I had as a kid. I might have had a ‘Superman’ movie every few years. But it was still a bit of a learning process.” - Jeff Katz, former Fox movie executive And yet here we are, readership shrinking and no closer to expanding our niche market. Hollywood has been quicker to recognize the mass appeal of various "nerd culture" properties, but the comic book industry itself is taking its time creating products for the growing female market. There are many creators, fans, and retailers that don't treat female readers like an elusive / non-existant unicorn , but when it comes to the big two, the driving force behind production is short term sales. In an interview with Comics A...